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Web Revival 2.0

I had an article in my inbox titled: “Web 2.0 mania revives dot-com investing” it was about the whole web democracy craze hitting us and investors charging in for the kill. I think the difference this...

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Social Media’s Impact on Search Engine Rankings

Many SEO experts out there are already ‘in the know’ about this, but for those layman amongst you who like to be aware of how a process works and the latest updates, I wanted to write a little...

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Marketing Your Brand Through Social Media

What is Branding? As the name suggests it’s a logo, name, symbol, or term that identifies one’s product or service as something unique, setting it apart from the competition; a visual in the mind of...

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An A-Z on the Benefits of using Twitter for Business

In the past I had wondered what purpose Twitter served when I heard all the hullaballoo about this social media network; does it really increase awareness of one’s on-line profile and brand? Are people...

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Choosing the Right SEO for Your Campaign

When I first began working with SEO about 11 years ago the online marketing landscape was very different.  At that time there were no real ‘best practices’ for SEO other than to write keyword filled...

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Pinterest Spam Filters?

I was walking a client through Pinterest today – and showing them the benefits of promoting their food products via the Pins. I noticed that the social media sharing site had become plagued with spam....

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How Social Media Indicators Can Improve Your Reputation

  Effective use of social media may not lead directly to higher search engine rankings (and really, who’s to say for sure – Google is such a mysterious fiend), but that doesn’t mean it’s not an...

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5 Ways for Using Google+ for Your Business

Are you making the most out of social media networks for your business? Social media has made it extremely easy for companies to reach their target market and generate more traffic to their website....

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